Market Research Reports

Understanding public behaviour and attitudes to retirement planning and household financial management is fundamental to our work. We use market research to first, help assess the information New Zealanders need to assist them in financial management, and second, evaluate the effectiveness of our programmes.

Here's some of the research we have commissioned over the past few years.


Title: 0800 Sort Money Evaluation
Author: Vicki Wilde and Mathea Roorda
Date: 2007-12-20

This report presents the findings of the evaluation of the 0800 Sort Money service, funded... click to read more



Title: Sorted User Survey 2006
Author: A C Nielsen
Date: 2006-08-23

Each year the Retirement Commission is required to present outcome results to its Minister on... click to read more



Title: Brand Awareness and Perceptions of Sorted and the Retirement Commission - 2006
Author: A C Nielsen
Date: 2006-07-01

The Retirement Commission's flagship public education programme is the 'Sorted' brand and interactive website (www.sorted.org.nz),... click to read more



Title: 2005 Visitor Perceptions of Sorted Website
Author: AC Nielsen
Date: 2005-09-01

This study was undertaken to monitor changes in visitor satisfaction with the Sorted website and... click to read more



Title: Sorted, Financial and Retirement Planning in 2005
Author: AC Nielsen
Date: 2005-05-01

The Retirement Commission has an interest in monitoring the extent to which New Zealand is... click to read more


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4 December, 2008

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Questions for our times about retirement saving and pensions (Oct 06)
(PDF 320KB)

Household Saving Behaviour in NZ

The Net Worth of New Zealanders